AUTOMOTIVE WEBSITES

Streamlined for Success

Engine6 is the industry's fastest, most capable website platform.

In the competitive world of online shopping, customers demand a smooth, seamless experience at every stage. We've been developing responsive technology longer than anyone in automotive, and we've learned a few tricks along the way. Using Engine6, you can ensure your website meets those expectations, providing your shoppers with a seamless journey from search to checkout — on any device, anytime. Don't make your shoppers settle for less than what they've come to expect— choose Engine6 for a website that works as hard as you do.

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SOLERA VEHICLE SOLUTIONS

The DealerFire Difference

Backed by DealerSocket’s data platform, DealerFire crafts cutting-edge websites optimized for your unique needs. Our Engine6 website platform embodies this powerful partnership, delivering a seamless user experience for all consumers on all devices. Not only is it the fastest website in the industry, Engine6 provides dealers with more control over their virtual presence than any other platform on the market today. Delivering everything that matters to a car owner without all the fluff. DealerFire's Engine6 platform is flexible enough to create customized digital experiences that won't slow you down. With a robust library of features available for use and customization, our streamlined website builder allows you to make changes when the moment is right and loads quick to keep your customers engaged.

AVERAGE PAGE LOAD TIME

INCREASE IN SESSION DURATION

CONVERSION RATE INCREASE

ENGINE6 WEBSITES ARE PRE-LOADED WITH USEFUL FEATURES

DealerFire Content Marketing

Trust & Security

Build trust with these standard reliable features

 HTTP2/S Capable

 Mobile Speed Optimized Vehicle Gallery

 Testimonials Rotator Module 

DealerFire Content Marketing

Design Capabilities

The Industry's Most Advanced Drag & Drop Editor 

 Menu and Slideshow Manager

 25+ Page Templates and 75+ Modules

 Animated Headlines and Containers

DealerFire Content Marketing

Quality Content

Original curators of automotive content

 Unique Content on Primary Pages

 Optimized Headlines

 Dynamic Location Keywords

DealerFire Content Marketing

Dynamic SEO

Platform native SEO with dynamic capabilities

 Meta, schema, alt image tags +more

 Custom & Location Specific Targeting

 Predictive Search  

EVERYTHING ABOVE AND MORE
SEE FULL LIST OF FEATURES

ONE EXPERIENCE

All Devices

A website should deliver the full experience, regardless of the device they are using. With DealerFire’s fully responsive platform, your customers get the same vibrant experience on a desktop or mobile device.

Radiant Theme Device Screens Display
Formula Five Theme Device Screens Display
Metro Theme Device Screens Display
Bumble Theme Device Screens Display
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WE LOVE AUTOMOTIVE

Digital Dealer Experiences

Let us design a site that's as unique as your dealership.

Whether you’re an OEM franchise partner, an independent dealership, or a service-only facility, we understand the distinct needs of your business. Our design team goes far beyond the theme you choose — we take the time to understand your brand and vision. Then, we bring that to life with a custom design that speaks directly to your customers, creating a seamless online experience that’s as engaging as it is functional.

Image Slide
Mercedes-Benz Morrisown
Kia Forward Theme
Matt Castrucci Kia
Pinnacle Theme Device Screens Display
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CUSTOMIZED SHOPPING EXPERIENCE

We understand that car shopping should be efficient, and, more importantly, that the little things really do matter. Engine6 allows visitors to shop by budget, payment, or by vehicle features, then save their search results for later. Yes, we’ve made sorting and filtering that easy. And with personalization and geo-fencing, we allow you to further optimize the experience by targeting the right shoppers with the right message. By paying attention to the details, we drive more traffic, more leads, and more sales.

Shop by Budget Saved Vehicles Geo-fencing
Responsive Automotive Websites by DealerFire
Responsive Automotive Websites by DealerFire

ACCELERATED MOBILE SPEED

Mobile page speed is paramount to getting consumers to your website and keeping them there. DealerFire’s Engine6 websites offer an ample feature set optimized to operate sleek and fast. The feature rich Engine6 platform strikes a fine balance between streamlined performance and a custom curated digital experience, built to be fully responsive for optimal use on all devices.

Optimized Vehicle Gallery Mobile Forms Video Background Handling

AWARD-WINNING MARKETING DEVELOPED FOR ALL DEALER TYPES
Drive Results with Tailored Content Solutions

Dealers using our marketing services see an average increase of 19% in organic leads over the first 90 days.

DealerFire Content Marketing

Blogs

Covering everything from infotainment systems to the local events that you’re sponsoring, our blog posts are creative and custom-written for your customers. They are also optimized for mobile devices (AMP) and search engines, helping to drive organic traffic while establishing your site as a trusted resource relevant to your brand and your area.

DealerFire Content Marketing

Landing Pages

Centered around the vehicles that you sell and the other products and services that you offer, our location-targeted landing pages help to make your site appear for a number of local keywords, but more importantly, they bring potential customers to your site. Once they arrive, our lead-driven page designs help to lead them down the best-possible path to conversion.

DealerFire Content Marketing

Press Releases

Whether you’re hosting a sales event, accepting an award or announcing the arrival of a brand-new vehicle, our press releases make it easy for you to get the word out. Though not posted directly on your site, our guaranteed-distribution press releases are still optimized for search, helping to bring in even more organic traffic while also generating links.

Explore Dealerfire Marketing View All Features + Add-ons
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FUTURE-PROOF
YOUR BUSINESS

Finally, a website editor that gives you complete control over your digital presence. With DealerFire's Engine6, you can build a beautiful website with no code. Just choose from more than 25 page templates and 75 modules to create multi-device optimized webpages. Leverage the power of our inventory and incentive data integrations for stress-free marketing. Harness the power of the industry's first true, in-line editing system and rise-above the competition with ease.

Preview Engine6 Editor View All Features
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